What information we collect
We collect several types of information when you use PetSchool. The table below explains what, why, and whether it's required.
| Data type | What exactly | Required? |
|---|---|---|
| Account info | Name, email address, password (hashed) | Yes |
| Pet profile | Name, breed, DOB, sex, weight, photo | Yes |
| Training data | Sessions completed, command progress, streaks, notes | Yes |
| Device info | Device type, OS version, app version, timezone | Yes |
| Usage analytics | Screens visited, features used, session duration | Optional |
| Video clips | Short training clips you choose to upload (Premium) | Optional |
| Payment info | Processed by App Store / Play Store — we never see card details | If subscribing |
| Pet-Finder import | Pet name, breed, age imported via deep-link with your consent | Optional |
How we use your information
Your data is used for five purposes only. We do not use your data for advertising, behavioural profiling, or any purpose not listed here.
How we share your information
We work with a small number of trusted service providers who process data on our behalf under strict contractual obligations:
| Provider | Purpose | Data shared |
|---|---|---|
| Firebase (Google) | Database, authentication, push notifications | Account data, training records |
| Cloudflare Stream | Video hosting for training demos | Training video clips only |
| RevenueCat | Subscription management | User ID, subscription status |
| Apple App Store | iOS payment processing | Purchase tokens (no card data) |
| Google Play Store | Android payment processing | Purchase tokens (no card data) |
| Anthropic (Claude) | AI trainer Q&A — Pro tier only | Pet context + your question only |
We may also disclose your information if required by law, to protect the safety of users, or in connection with a merger or acquisition — in which case we will notify you.
Pet-Finder cross-app sync: If you use our Pet-Finder app, your pet profile data is shared between both apps within the Brilworks ecosystem. This sharing only occurs with your explicit consent at the time of import.
Data retention
We retain your data for as long as your account is active or as needed to provide the service. Specific retention periods:
| Data type | Retention period |
|---|---|
| Account and pet profile | Until you delete your account |
| Training history & progress | Until you delete your account |
| Video training clips | Until you delete them, or account deletion |
| Anonymised usage analytics | 24 months from collection |
| Payment records | 7 years (legal requirement) |
| Support correspondence | 3 years from last contact |
When you delete your account, all personal data is permanently deleted within 30 days. Anonymised, aggregated data may be retained indefinitely as it cannot be linked back to you.
Your rights and choices
You have full control over your data. Depending on your region, you may have the following rights — all exercisable directly from the app's Settings or by contacting us.
Children's privacy
PetSchool is designed for users who are 13 years of age or older. We do not knowingly collect personal information from children under 13.
If you are a parent or guardian and believe your child has provided us with personal information, please contact us at digital@brilworks.com. We will promptly delete such information upon verification.
Security
We take security seriously. PetSchool implements the following measures to protect your data:
Despite our efforts, no security system is impenetrable. If you discover a security vulnerability, please report it responsibly to digital@brilworks.com. We respond to all security reports within 48 hours.
Contact us
If you have questions, requests, or concerns about your privacy, our Data Protection team is here to help. We aim to respond within 5 business days for general queries and 30 days for formal data subject access requests.
If you are in the EU/EEA and are not satisfied with our response, you have the right to lodge a complaint with your local supervisory authority.
Child Safety & CSAE Policy
Strict prohibition: PetSchool explicitly prohibits any content, behaviour, or use of our platform that constitutes or facilitates Child Sexual Abuse and Exploitation (CSAE), including but not limited to:
Detection and prevention: We employ the following practices to prevent CSAE on PetSchool:
| Measure | Description |
|---|---|
| Content moderation | User-uploaded content (e.g. training videos) is reviewed and may be scanned using industry-standard hash-matching tools to detect known CSAM |
| Account enforcement | Any account found to be involved in CSAE activity is immediately suspended and reported to the relevant authorities |
| Mandatory reporting | We report any discovered CSAM or CSAE activity to the National Center for Missing & Exploited Children (NCMEC) and cooperate fully with law enforcement |
| Age-appropriate design | PetSchool is designed for users 13 and older; features and content are age-appropriate and do not target or expose minors to harmful material |
Reporting CSAE: If you encounter any content or behaviour on PetSchool that you believe constitutes Child Sexual Abuse and Exploitation, please report it immediately to our dedicated Child Safety contact:
digital@brilworks.com · Subject: "Child Safety Report"
All reports are treated with the highest priority and confidentiality. We respond to child safety reports within 24 hours. Where required by law, we will report confirmed CSAE incidents to the appropriate national authorities and regulatory bodies without delay.